Project Activities
A dedicated team for video production was established within "Splann!". Between September 2025 and May 2026, the team produced three series of videos, building on a previous project already funded by Journalismfund.
In-depth Interviews
A staff journalist conducts a one-hour interview with an expert on a topic previously covered in an investigation. For instance, interviewees have included a scientist, a legal expert, a non-profit leader, or a journalist with specialised expertise.
Reports
The team goes into the field to meet people encountered during an investigation—whistleblowers, activists, artists, and others. The goal is to highlight causes, life stories, or initiatives that inspire society. A ten-minute format has been used to allow viewers to see these individuals in their own environments.
Investigation Summaries
A staff journalist presents the key points of an investigation in less than three minutes. The goal is to make the viewer want to read the full article. This is a presenter-led format, recorded in a studio, with incorporated infographics or archival footage. In some cases, the authors of the investigation present their own investigation on camera.
To match the editorial staff's schedule, the release of these videos will continue over several months. The videos have already contributed to a significant rise in audience engagement, as they are among the most shared content. Across all platforms, after more than five years of activity, "Splann!" had 100,000 subscribers on 26 August 2026—one-third on Facebook and 25% on Instagram. There has been a 71% increase since September 2025. Growth stands at 45% on YouTube, where one of the videos has been viewed more than 35,000 times. This project prompted "Splann!" to open an account on TikTok in the spring of 2026.
